10 things to consider for the perfect lip gloss packaging


If you are launching a lip gloss brand or expanding your cosmetics company to include gorgeous gloss, it is very important to find high-quality cosmetic containers that protect and showcase the internal quality. Lip gloss tubes are not only a functional necessity, they are also the core of the customer's first impression. Cheap-looking lip gloss packaging or messy leaky tubes can immediately ruin the buyer’s experience, whether they like the gloss itself or not.

Do I want to pack my lip gloss in a jar or tube?
The tube is the most common packaging option, but it is not the only option. If you are creating a thicker, more balm-like lip gloss formula with firm beeswax or butter, you might want to consider a jar! Jars is also an option for highly pigmented gloss that needs to be applied with a special makeup brush. For the rest of this guide, let us assume that you are choosing traditional tube packaging.

What size tube do I want?
Some wholesale suppliers of lip gloss containers offer a wide range of sizes, but 3ml is the standard for empty lip gloss tubes. In addition, you should also consider whether you need a tester and sample size tubing. Ask your packaging partners if they can do these two functions.

Does my product look better in a frosted or clear tube?
Both style options have their own benefits! Pigments and rainbow lip gloss formulations usually look best in transparent tubes because it is easier to compare colors and see sparkles. The frosted tube adds a certain degree of luxury and refinement, looking surprisingly lighter or non-pigmented gloss.

Do I want a classic tube or an artistic shape?
The packaging you choose should reflect the core personality of your brand. The classic tube is designed for a reason-it allows customers to access the maximum number of products and provides a compact, travel-friendly design. However, if you want to launch a distinctive and avant-garde lip gloss brand, you may prefer to break the convention with a unique shaped bottle shape.

How should I cover the tube?
Most lip gloss brands choose neutral colors such as black, silver and gold to support the unique color and gloss of the internal formula. The matte cap adds a modern sense of contrast, while the shiny cap enhances reflectivity and gloss!

Do I need to choose an applicator?
The "bean foot" applicator is the industry standard for lip gloss containers and has an easy-to-use contour shape that customers are already accustomed to. Some suppliers offer different types of applicator shapes and styles, but the quality of materials is often the most important to consumers. For cleaning applications, look for durable applicators made with synthetic esters and natural fibers.

Are there labels for cosmetic packaging products?
If convenience is your top priority, you may need to find a supplier that provides interior design and printing for a one-stop shop, but it will come at a price. By working with individual pipe suppliers and printers, you are more likely to find better wholesale prices. Enjoy the affordable packaging and convenience, and ask your supplier if they can ship directly to the label screen company!

Is the lip gloss tube sealed?
This one is mindless, but it should not be ignored. Unfortunately, some cheap suppliers cut costs too low to support quality. Before the product is launched, use a variety of different formulations and tubes for testing at different temperatures to ensure that your product will not leak, overflow or face the risk of contamination after it reaches the customer.

Does the supplier have a minimum order quantity?
The minimum order quantity (MOQ) is quite common in the industry, but it is difficult to change packaging, complete last-minute orders, and increase inventory in small batches. Find a supplier who does not have MOQ so that you have the flexibility to purchase the products you need when you need it. This also allows you to purchase low-cost samples for testing before submitting large orders.

Where is the supplier located?
Fast shipping time and clear communication are essential, especially during the launch phase of your lip gloss brand! When comparing cost-effective, high-quality packaging options that fit your brand’s style, you should also consider the supplier’s native language, time zone, and delivery speed. Ningbo Huiho Cosmetics Packaging Co., Ltd. is located in Ningbo, Zhejiang Province, which is known as the "Venice of the East". It is a professional manufacturer of large-scale daily cosmetics packaging in China. After years of continuous research, development and innovation, the product has won praise and trust from domestic and foreign merchants. It has a reputation in the same industry and has set a model for the cosmetics packaging industry.

The color cosmetic packaging (such as lipstick tube, mascara tube, eyeliner, lip gloss, etc.) produced by the company is at the top of the industry with the advantages of "novel style, excellent quality, reasonable price, bright color, and wide variety". The customers are more than 20 domestic Our products are exported to many regions and countries in Europe, America, Middle East and Southeast Asia.